Venture Youth Alliance, a non-profit organization with the goal of bringing youth activities to children ages 2-18, wanted a solution developed for and in collaboration with local kids. As a result, we worked with several designers, illustrators, and students to create a mobile application and campaign for parents and children to discover the fun in their surroundings.
The app included detailed information about their whereabouts and displayed activities and amenities nearby.
![White board covered in colorful post-it notes](https://nupolitan.com/images/portfolio/godoo/godoo_01.jpg)
![White board with colored post-it notes and an illustration of a map of the Fargo-Moorhead area](https://nupolitan.com/images/portfolio/godoo/godoo_02.jpg)
Gathering and organizing audience characteristics, behavior, and habits
![Sketches of app layouts and an iPad sitting on stools](https://nupolitan.com/images/portfolio/godoo/godoo_03.jpg)
![Wireframe sketches for the godoo app](https://nupolitan.com/images/portfolio/godoo/godoo_04.jpg)
![A table covered with sketches of cute monsters](https://nupolitan.com/images/portfolio/godoo/godoo_05.jpg)
![Cute monster sketches](https://nupolitan.com/images/portfolio/godoo/godoo_10.jpg)
Sketches of characters with personality by Kaija Lea
![go do something + map icon = godoo icon overlaid on a blurred map of the Fargo-Moorhead area](https://nupolitan.com/images/portfolio/godoo/godoo_06.jpg)
![Three-dimensional godoo logomark and typography strategy](https://nupolitan.com/images/portfolio/godoo/godoo_09.jpg)
![Logo concepts printed on sheets of paper hanging on a white wall](https://nupolitan.com/images/portfolio/godoo/godoo_07.jpg)
![Godoo logo and logomark laid out on a grid](https://nupolitan.com/images/portfolio/godoo/godoo_08.jpg)
Brand mark development and refinement
![#godosomething hashtag with five colorful buttons featuring cute monster illustrations](https://nupolitan.com/images/portfolio/godoo/godoo_11.jpg)
![Godoo ad with text #godosomething a new app to find places in Fargo-Moorhead and a photo of the godoo icon in a park](https://nupolitan.com/images/portfolio/godoo/godoo_12.jpg)
![Godoo ad with text #godosomething a new app to find places in Fargo-Moorhead and a photo of the godoo icon at a waterpark](https://nupolitan.com/images/portfolio/godoo/godoo_13.jpg)
![Ad reading #godosomething a new app to find places in Fargo-Moorhead and a photo of two kids holding cute monster signs](https://nupolitan.com/images/portfolio/godoo/godoo_14.jpg)
Posters to inspire action
![Yellow poster reading Bored? Go do something sitting on a desk](https://nupolitan.com/images/portfolio/godoo/godoo_15.jpg)
![Man taking photo of three kids holding paper over their faces](https://nupolitan.com/images/portfolio/godoo/godoo_16.jpg)
![Three kids holding paper over their faces displaying cute monster illustrations](https://nupolitan.com/images/portfolio/godoo/godoo_17.jpg)
![Girl holding paper over her face displaying a cute monster illustration in purple](https://nupolitan.com/images/portfolio/godoo/godoo_18.jpg)
![Girl holding paper over her face displaying a cute monster illustration in orange](https://nupolitan.com/images/portfolio/godoo/godoo_19.jpg)
![Girl holding paper over her face displaying a cute monster illustration in yellow](https://nupolitan.com/images/portfolio/godoo/godoo_20.jpg)
Using local youth to reflect our community
![Godoo icon and cute monster in a tennis court with text #godosomething a new app to find places in Fargo-Moorhead](https://nupolitan.com/images/portfolio/godoo/godoo_21.jpg)
![Post-it notes on a board next to a mockup of the Godoo app on an iPad, iMac, and iPhone](https://nupolitan.com/images/portfolio/godoo/godoo_22.jpg)
![Screen capture of Godoo website](https://nupolitan.com/images/portfolio/godoo/godoo_23.jpg)
![Newspaper article about Godoo app](https://nupolitan.com/images/portfolio/godoo/godoo_24.jpg)
The app making the news